Steps For Successful Social Media Marketing

PART 1

#1: Map out your Social Media Marketing Plan

- Make a list of social media sites where you can engage with people.  The list will most likely start off with Twitter, Facebook, LinkedIn, and a few select blogs and forums.

- Check out each of the social media sites on your list and do additional research to determine relevancy by searching for your brand name, your competitors, and your target keywords.  Listen to what's out there, identify, and understand your target audience.

- Understand your social media goals and objectives

Keep it Specific, Measurable, Attainable, Realistic/Relevant, and Timely (aka be SMART!).

Ed and Barbara Heiser/ The Heiser Team

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